As the saying goes ‘Content is King.’ I am shocked when I see any company with a nice-looking website, but then as I read their content, it’s poorly written and full of bad grammar and misspelled words. Why did they spend obviously a lot on their website and then fumbled the message? Content writing and web content creation is said to be the lifeblood of today’s marketing, and all of us here at TrustEd Advertising have to enthusiastically agree.
And here's another question for you--when was the last time you updated or changed your website's content? If it's been more than five years, you're losing out on the many benefits associated with fresh and relevant content.
There is such a vast amount of readily available content on the web as more and more people have flooded the Internet searching for the answers to their questions. This puts marketers and consumers in an exclusive and commanding position and that is why fresh content is so popular now.
Create the ideal kind of content that people are searching for in a way that addresses their questions and now you've got a special ongoing relationship that can turn into revenue for your company, regardless of its size or location.
Content creation created by TrustEd Advertising for the web is relatively low-cost and can be highly effective for a long time by using SEO strategies.
Look at it like this--traditional advertising is like renting a building--your space is limited, as well as the time and visibility that you want to drive via your message. Content created as part of a well-planned content marketing strategy is more like owning a whole city block full of tall buildings. You went from a landlord to a real estate icon by owning your content’s space online, with a specific message and a way to track and convert your visitors into leads and then customers.
Some of the content formats we find successful and are skilled at creating for our clients:
Content is not just there to showcase your product or to describe your service and that's why we do so much more than cut and paste and waste your time. Everything we publish on your behalf is 100% original and/or fully attributed and always relevant to your audience, because it demonstrates that you are the expert in your market and therefore can be valued and trusted.
Content created by TrustEd Advertising is guaranteed to engage, entertain and inform its readers online, so contact us today and we'll show you how.
|8-10 page||Website Re-write/Update||$600-$800|
|3 page||Basic Website (Home, About Us and Services)||$400|
|D and K Collision Repair Center||dandkcollisionrepair.com|
|Image Tree Service||imagetreeservice.com|
|Three D Electric||threedelectric.com|
|Maloney Construction, Inc.||maloneyconstruction.net|
|Mike Auto Body||mikesautobody.com|
|This Great Game||thisgreatgame.com|
|USI of North America||usius.com|
|Siena Bistro Restaurant||sienabistro.com|
|General Marble & Granite by Ordaz||generalmarblegranite.com|
|Jenson Mechanical, Inc.||jensonmechanical.com|
Ed and his team have helped us to create a definite buzz about our restaurant through a blog, social media, press releases and consulting us on every aspect of his business.
He also helped us to create an annual fundraising event called the Paella Fiesta here at Siena Bistro that is now in its 7th year to raise money for Martha's Kitchen here in Willow Glen. It brings us a ton of positive exposure and has helped us on many levels.
David Wiesner, Owner of Siena Bistro
Willow Glen, CA