Many body shop owners have been seduced by the idea of having a free website while their competitors are dropping major bucks on their sites. They see a commercial on TV from services like wix.com, web.com or myfreewebsite.com and they get all excited at the thought of saving a ton of money. But they never question why it's free in the first place. Haven't they learned yet that when you save money you also risk sacrificing quality? You buy a cheap paint and you need more coats to paint the cars. You buy inexpensive tape and it doesn't always adhere properly. It's Common Sense 101, yet I see a lot of free body shop websites out there and I always find it both surprising and disturbing.
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